Koukla is an exploration of rest — a dreamscape of textiles as timeless and nurturing as the rituals of sleep itself. Founded by designer Paige Smith in Richmond, Virginia, Koukla was born from a reverence for slowness, softness, and the deeply personal spaces we return to at the end of each day.

Designed in Richmond and crafted with care by skilled makers, each Koukla piece honors the raw elegance of natural fibers and the artistry of traditional craft. We work with ethically sourced materials, prioritizing breathability, longevity, and the kind of beauty that only deepens with time.

The name Koukla — meaning “doll” in Greek, a tender nickname Paige grew up hearing from her Yiayia — carries within it the brand’s essence: intimacy, care, and affection woven into every detail.

Koukla is for those who believe sleep is sacred. We seek to reimagine the everyday act of making the bed and elevate it into a practice of beauty, comfort, and belonging.

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